Total Quality Management (TQM) is a comprehensive management approach that focuses on continuous improvement of processes, products, and services by integrating quality into every aspect of an organization. It involves the participation of all members of an organization, from top management to front-line employees, to enhance customer satisfaction and achieve long-term success.

Total Quality Management (TQM)

Total Quality Management (TQM) is a comprehensive management approach that focuses on continuous improvement in all aspects of an organization, emphasizing customer satisfaction and involving all employees in the process. It integrates fundamental management techniques, existing improvement efforts, and technical tools in a disciplined approach to ensure long-term success through customer satisfaction.

Total Quality Management

comprehensive management approach

Continuous improvement is an ongoing effort to enhance products, services, or processes by making incremental improvements over time or breakthrough improvements all at once. It is a fundamental principle in quality management and is vital for maintaining competitiveness and efficiency in a rapidly changing environment.

continuous improvement

Quality integration

participation of all members

Top management involvement

front-line employees

Customer satisfaction is a measure of how well a company's products or services meet or exceed customer expectations, directly impacting customer loyalty and business profitability. It involves understanding customer needs, delivering consistent quality, and actively seeking feedback for continuous improvement.

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