English
New Course
Concept
Professional Branding
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Summary
Professional Branding
is the
Strategic process
of creating and maintaining a
Unique Image
and
Reputation for an individual
in their professional field, which helps
Distinguish them from others
and
Enhance career opportunities
. It involves
Consistent Communication
of one's skills, values, and achievements across
Various Platforms
to
Build Trust
and
Recognition among peers
and
Potential employers
.
Concepts
Resumes
Job Application Process
Resume Optimization
Resume Writing
Job Market Preparation
Job Market Entry
Tailoring Application Materials
Relevant Degrees
Marketing and Sales 50%
Publicity and Advertising 30%
Work Theory and Organization 20%
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