Cultural framing refers to the way in which cultural norms, values, and narratives shape the perception and interpretation of events or issues. It plays a crucial role in influencing public opinion and behavior by providing a lens through which people understand and react to their social environment.

Cultural Framing

Cultural norms are the shared expectations and rules that guide behavior of people within social groups, shaping everything from daily routines to moral judgments. These norms are learned and reinforced through socialization, and they can vary significantly between different societies, influencing how individuals perceive and interact with the world.

Cultural Norms

Cultural values are the shared principles and standards that guide behavior and decision-making within a society, reflecting what is considered important and morally acceptable. They influence social norms, shape identity, and affect interactions within and between cultural groups, playing a critical role in societal cohesion and conflict.

Cultural Values

Cultural narratives are the shared stories and beliefs that shape the identity and values of a community, influencing how individuals within that community perceive and interact with the world. These narratives are dynamic, evolving with societal changes, and play a crucial role in maintaining cultural cohesion and continuity across generations.

Cultural Narratives

Perception of events

Interpretation of events

Public opinion refers to the collective attitudes and beliefs of individuals on particular issues, reflecting societal values and influencing political and social decision-making. It is shaped by various factors including media, culture, personal experiences, and political discourse, and can significantly impact policy and governance.

Public Opinion

Influencing Behavior

The social environment encompasses the cultural, economic, and community contexts in which individuals live and interact, shaping their behaviors, attitudes, and opportunities. It influences personal development and societal dynamics through factors such as social norms, relationships, and institutional structures.

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