Content flow refers to the seamless and logical progression of ideas and information in a piece of writing or media, ensuring that the audience can easily follow and understand the message. It is critical for maintaining engagement and enhancing comprehension, often achieved through strategic structuring, transitions, and pacing.
Cohesion refers to the degree to which the elements of a module or system work together as a whole, enhancing its functionality and maintainability. High cohesion typically results in more robust, understandable, and reusable code or systems, as each component is focused on a single task or closely related tasks.