Concept
Emergentism is a philosophical perspective that posits complex systems and patterns arise out of relatively simple interactions, and these emergent properties cannot be fully explained by the properties of the individual components. It challenges reductionism by emphasizing the importance of higher-level phenomena that cannot be predicted solely from understanding the system's parts.
Relevant Degrees
Concept
The Elaboration Likelihood Model (ELM) is a theory of persuasion that explains how individuals process persuasive messages through two distinct routes: the central route, which involves careful and thoughtful consideration of the arguments, and the peripheral route, which relies on superficial cues. The route taken depends on the individual's motivation and ability to process the information, ultimately influencing the strength and durability of the attitude change.
Concept
The peripheral route to persuasion involves appealing to the audience through superficial cues rather than the content of the message itself, such as the attractiveness or credibility of the speaker. This approach is often effective when the audience is not analytically processing the information, relying instead on simple cues and heuristics to form judgments.
Concept
Cognitive processing refers to the mental functions involved in acquiring knowledge, understanding, and decision-making. It encompasses a range of processes including perception, memory, and reasoning, which are fundamental to how individuals interpret and interact with the world.
Concept
Attitudinal change refers to the shift in an individual's feelings, perceptions, and behaviors towards an object, person, or situation. It is often influenced by persuasive communication, social interactions, and personal experiences, and can be temporary or long-lasting depending on the factors involved.
Concept
Involvement Theory posits that the level of an individual's cognitive and emotional engagement in a task significantly influences learning outcomes and information processing. High involvement typically leads to deeper learning and more persistent attitudes, while low involvement usually results in superficial understanding and rapidly changing opinions.
Concept
Cognitive elaboration is a learning process where individuals actively integrate new information with existing knowledge, enhancing understanding and retention. This technique involves generating inferences, creating analogies, and explaining concepts to oneself or others, leading to deeper cognitive processing and improved memory recall.
Concept
Message elaboration refers to the depth and extent of cognitive processing involved in understanding, thinking about, and responding to a message. Higher Message elaboration often leads to more enduring attitudes and beliefs, as the individual actively engages with the content.
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