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Concept
Demand Forecasting
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Summary
Demand forecasting
is the process of predicting
future customer demand
for a product or service, which helps businesses make
informed decisions
about production, inventory, and
sales strategies
. Accurate
Demand forecasting
enables companies to optimize resources, reduce costs, and improve customer satisfaction by ensuring
product availability
and
minimizing overstock
or stockouts.
Relevant Degrees
Marketing and Sales 60%
Operational Research 30%
Price Formation and Costs 10%
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